A more-than-twenty-time award-winning, third-generation cobbler, Jim McFarland has seen a lot of shoes. Jim learned the shoe repair trade from his father, growing up in the business he took over in 1986. Today, The Cobblers is thrilled and honored to have him aboard as a resident master and credible resource; Jim is a hands-on fountain of insight, artistry and mentorship. Jim is an exemplary leader in the shoe repair industry, having served several terms on the SSIA’s Board of Directors, as well as two terms as President. He has also served his industry as a judge for the Grand Silver Cup for the last 18 years, since having received the honor himself. The prestigious Grand Silver Cup is bestowed unto its winner just once in a lifetime. Once you win it, you win it. And well, with Mr. McFarland on deck, The Cobblers and discerning clientele win bigger yet, every single day.